Enter for the chance to design and paint a United plane! United Airlines wants to put women’s art in the sky, for the whole country to look up to. While 51 percent of today’s artists are women, less than 13 percent of art on display in museums is by female artists. This huge disparity in representation led them to commit to carrying Her Art Here on two massive, traveling canvases — Boeing 757s.
The contest runs from February 26 – March 24, 2019 after which submissions will be narrowed down by a panel of judges based on the following criteria:
- 1. Relevancy:
How relevant is the design to United’s mission of connecting people and uniting the world and to the applicable region, New York/New Jersey or California? - 2. Brand alignment
- 3. Creativity and ingenuity
- Contest timeline
- From March 25 – April 9, 2019 the panel of judges will select six finalists (3 for each region)
- The public will vote on the winner April 10-19, 2019
- In May the winner for each region will be announced (Date TBD)
- Starting in June, gallery events will take place and artwork will go up in United ClubSM locations and United Polaris® lounges.
- This fall, the Boeing 757s will be painted and revealed, officially joining the United fleet
To enter, you must identify as a woman, whether that’s cisgender, transgender, woman-aligned or non-binary, and reside in the U.S. While you don’t have to currently live in California or the New York area, they’re looking for artists who can visually represent, in their style, their shared purpose and values, mission, and what each region means to them.
Q: How do they enter?
To enter, visit https://hub.united.com/her-art-here-submission and submit your plane design idea, examples of your work portfolio and short video by March 24, 2019.
Q: What do the winners get?
Each of the six finalists (three for California and three for New York/New Jersey) will receive their own open gallery show, 100,000 United MileagePlus® award miles, will have their artwork on display in United ClubSM locations and United Polaris® lounges and featured on our social and digital channels. Two winners, one representing each region, will be chosen by public vote from the group of finalists and work with renowned artist Shantell Martin to finalize their designs for their respective region’s aircraft.