Enter for the chance to design and paint a United plane! United Airlines wants to put women’s art in the sky, for the whole country to look up to. While 51 percent of today’s artists are women, less than 13 percent of art on display in museums is by female artists. This huge disparity in representation led them to commit to carrying Her Art Here on two massive, traveling canvases — Boeing 757s.
The contest runs from February 26 – March 24, 2019 after which submissions will be narrowed down by a panel of judges based on the following criteria:
1. Relevancy: How relevant is the design to United’s mission of connecting people and uniting the world and to the applicable region, New York/New Jersey or California?
2. Brand alignment
3. Creativity and ingenuity
From March 25 – April 9, 2019 the panel of judges will select six finalists (3 for each region)
The public will vote on the winner April 10-19, 2019
In May the winner for each region will be announced (Date TBD)
Starting in June, gallery events will take place and artwork will go up in United ClubSM locations and United Polaris® lounges.
This fall, the Boeing 757s will be painted and revealed, officially joining the United fleet
To enter, you must identify as a woman, whether that’s cisgender, transgender, woman-aligned or non-binary, and reside in the U.S. While you don’t have to currently live in California or the New York area, they’re looking for artists who can visually represent, in their style, their shared purpose and values, mission, and what each region means to them.
Each of the six finalists (three for California and three for New York/New Jersey) will receive their own open gallery show, 100,000 United MileagePlus® award miles, will have their artwork on display in United ClubSM locations and United Polaris® lounges and featured on our social and digital channels. Two winners, one representing each region, will be chosen by public vote from the group of finalists and work with renowned artist Shantell Martin to finalize their designs for their respective region’s aircraft.
Share on Instagram or Facebook and use the hashtag: #RembrandtArtExperience add a hashtag with your home country and add @RoyalTalens. (Example: #USA@RoyalTalens)
Describe how Rembrandt influenced your work and maybe you win the prize!
What’s “The Rembrandt Experience”?
A trip for two to Holland where you visit Royal Talens for a tour and see where Rembrandt products are produced. Enjoy an in-depth Rembrandt Masterclass covering all Rembrandt products and techniques
The next day you will float the canals on a boat tour of Amsterdam. Explore the Rembrandt house to see where Rembrandt lived an worked. Be spoiled with a guided tour through the Rijksmuseum where you’ll see the largest collection of Rembrandt’s work on display.
The winning art works will be displayed in the Rijksmuseum Library during a dinner honoring the winners held in the museum.
Enter the contest now! The last day to submit artwork into consideration will be October 4, 2019. Nominees will be announced October 21, 2019. Nominees send in their artwork before November 18, 2019. Winners will be announced December 16, 2019. Rembrandt Experience trip dates are April 23-26, 2020.